About Us
Established since 1972, WWF-Malaysia or Tabung Alam Malaysia is well known by people around Malaysia. Today, WWF has grown to be one of the largest and most influential nature conservation organizations in the country. Growing from strength to strength over the pass 40 years, WWF now currently runs more than 90 projects covering a diverse range of environmental protection work. WWF’s success in conservation is really a case of working with friends – governments, corporations, organizations and individuals, who have joined hands to work towards a mutual goal of protecting Malaysia’s natural heritage for future generation.
Photo: @WWF-Malaysia/Desmond Teoh
WWF-Malaysia focuses its conservation work on large-scale priority areas that encompass a broad range of wildlife and ecological systems. The ultimate goal is to achieve long-term conservation impact in the country by protecting, managing and a diversity of species, forests, marine, coastal, and freshwater environments.
Saving turtles from extinction!
Though WWF-Malaysia does not work exclusively on species-focused projects, these do represent a major component of our work. One such species-focused project is saving turtles from extinction.
Malaysia is fortunate to have four out of the seven marine turtle species of the world nesting on our beaches. These ancient mariners that have been swimming our sea for millions of years are now fighting for survival in the hands of man. Their eggs are poached and sold in the market for human consumption and are fast losing their nesting and feeding habitats to unsustainable development.
WWF-Malaysia is fighting hard to protect turtle eggs from being poached and sold in the markets by
- pushing for an improved turtle conservation legislation that bans the sale and consumption of turtle eggs across the country
- educating local communities of the important role marine turtles play in marine and costal ecosystems thus protecting their livelihood
- buying back turtle eggs from licensed egg collectors and sending them to a hatchery
Conservation work needs to be long term to be effective. As WWF-Malaysia is a non-profit organization that does not receive any fixed grants, regular donations from individuals and corporate sectors are critical to enable WWF to continue working on important conservation projects such as projects to save marine turtles from extinction
Your contribution ensures WWF is able to continue outreach and conservation efforts in Malaysia. We value your support in helping us achieve a sustainable future, and to build a planet where humans live in harmony with nature.
For more information on what we do, visit http://www.wwf.org.my/how_you_can_help/donate_main/donate_how_your_support_helps/